Service

Visual Identity

A brand that stands out.

Visual Identity From €490Request a quote

The service

The service in detail

Logo, colour palette, typography, iconography and a complete brand guidelines document. I build a coherent visual system that applies from your website to your printed materials.

The packages
Business cards, colour swatches and logo sketches in a notebook

What’s included

  • Logo & variations
  • Brand guidelines
  • Design system
  • Social media templates
  • Source files delivered

Packages

The packages

Three ready-made packages, showing what is and isn’t included. You can then fine-tune them with options in the estimator.

Logo

A clear logo that works everywhere.

€490

or 3 × €164 interest-free

  • 2 creative directions
  • 2 rounds of revisions
  • Color and black-and-white versions
  • Source files
  • Not included: Brand guidelines
Choose Logo

Most popular

Identity

The logo and the rules for using it.

€890

or 3 × €297 interest-free

  • Logo and variations
  • Palette and typefaces
  • Short brand guidelines
  • Source files
Choose Identity

Complete Brand

Everything you need to communicate from day one.

€1,390

or 3 × €464 interest-free

  • All the content of the Identity package
  • Social media templates
  • Business cards
  • Email signature
Choose Complete Brand

Method

How the project works

Five steps, always the same. Each one ends with something you can actually hold in your hands.

Step 1 of 5

Scoping

A half-day workshop to understand your business, your customers and what the website needs to help them do.

You come away with

A written scope and a firm price.

  1. Scoping

    A half-day workshop to understand your business, your customers and what the website needs to help them do.

    You come away with: A written scope and a firm price.

  2. Design

    Mock-ups, then a clickable prototype. Every screen is signed off with you before the first line of code.

    You come away with: A prototype you can show your team.

  3. Development

    Angular and .NET, with automated tests. The website is built in stages you can see every week.

    You come away with: A test environment updated every week.

  4. Testing

    You try everything, on desktop and on mobile. Fixes are made before launch, not after.

    You come away with: A checklist of everything tested, signed off together.

  5. Launch

    Deployment, training for your team, then monitoring and improvements as you go.

    You come away with: Your website live, and someone who picks up when you call.

During the project, you follow this same track live from your client area.

Questions

FAQ

Need something outside these services? Tell me about it and I’ll tell you straight whether I’m the right person for it.

Describe my project
What does the starting price cover?

The scope described in the “What’s included” list. Your final quote depends on your content, integrations and deadlines. It’s put in writing before any work starts.

How long does a project take?

From three weeks for branding to three or four months for a custom web app. The schedule is set in the quote and reviewed every week.

Can I supply my own content?

Yes, and it’s actually recommended: it’s also what keeps the price down. I can take care of the copywriting, quoted separately.

What happens after launch?

A month of tweaks is included. After that, you can choose a maintenance plan or run the project entirely yourself: the code and accounts are yours.

A project, a question?

Describe what you need in a few lines. Reply within one business day, firm quote within 48 hours.

Request a quote

I’ll call you back

Leave your number and a time that suits you. The call takes a few minutes.

When?

Monday to Friday, 9 am to 6 pm. Your number is only used for this call.